Help Center

Utilizing the tools developed by Zendesk, a global customer service company, I designed Rapid Rewards Dining Help Center. This was just the first of several help centers that I am working on for major brands like Orbitz Rewards Dining and FREE Spirit Dining. The design is clean and easy to navigate to enhance the UX[…]

Quick-Read Restaurant Tools

For busy restauranteurs reading a full length eBook just isn’t possible. These quick read pieces highlight key tips in a clean layout. The tools have contributed to brining in over 700 quality leads.

Photography

One of my passions is travel. Capturing a few moments from my adventures is a visual way of documenting those memories and the beauty of the world and other cultures. All shot with Nikon D-60.              

Plenti Local Dining

This fully responsive site was designed as a new addition to the Plenti family. This particular project also brought some major design and UX challenges. The site lives within the Plenti header and footer established by Plenti. The site needed to fit into plenti.com and provide a seamless experience for users. The site also has[…]

Rapid Rewards Dining Email Redesign

I took the opportunity during an upgrade to new email provider to redesign Rapid Rewards Dining emails. The redesign more closely aligns with the Southwest Airlines Rapid Rewards email stream. Incorporating Southwest branded icons, colors, and fonts these emails are now responsive and have seen an increase in click through and conversions.  

Arni’s Restaurant

Always fresh, always classic Arni’s Restaurant has 13 participating locations in Indiana. This landing page features a large hero image clean textures that divide up the page and attract attention to key information. The fonts, colors, and textures all relate back to the Arni’s Restaurant website creating a seamless experience that is familiar to users.

Black Bear Diner

This landing page was designed to showcase the many locations of Black Bear Diner. The design is simple yet elegant and responsive.

eBooks

Utilizing layout, color, and image these eBooks are a great resource for restaurant owners. The books are designed with the reader in mind. Simple layout and design to highlight key aspects of the restaurant industry and the topic of that particular book. The themes are anything from the importance of a quality website to how[…]

Rapid Rewards Dining Site Refresh

In an effort to continually engage users quickly we decided to update to look and feel of the Rapid Rewards Dining site. The back end structure was custom built and is very time consuming to update so this refresh was very important to maintain the original site structure while visually looking as though it does[…]

FREE SPIRIT Partner Campaigns

Assets designed specifically for Spirit Airlines to promote the dining program and still uphold the Free Spirit brand was the goal of this piece. Spirit provided the specific dimensions and I provided the rest to their email team. This collaborative process is an are that we excel in and great enjoy working with. This email was[…]

Guide to Vegetarian and Vegan Diet

Formatting a large amount of information into one quickly consumable piece was the challenge with this piece. Allowing the reader to be presented with a topic that can be very intimidating at times in a way that is easy to read and not scary was the solution. This piece uses simple graphics and a pleasing,[…]

Pierre Loti

Styling this page after the restaurants actual website; this landing page was developed to allow Skymiles® Dining members to get a quick idea of the type of dining experience they will get at Pierre Loti as well as find a location that is near them.

Restaurant Customer eBook

Utilizing Adobe Illustrator and inDesign I have created this informational white-paper. The layout is clean and features very clean and elegant iconography. The icons accent the typography to provide users a very quick read with the most important information being delivered in a scannable manner. View the entire »

Mother’s Day Solo

This email was segmented to specific users from a variety of clients. The consumers from high end brands received a more traditional email. Other partners received a more fun, illustrated email which spins the holiday into a more fun and playful day. All while encouraging the recipient to go out and dine with their mom!

Design Engineering

Working as the lead designer on several accounts I created a variety of signage that met the needs of what a client may need. From window vinyls to full monument signs each project was specific to the needs of the client.  

Beer Info Graphic

Created for a social media campaign, this beer infographic launched on Facebook, Twitter, Instagram, and Pinterest. Featuring fun illustrations and informative copy this piece brings a fun perspective to the history of German Beer during the iconic German celebration of Oktoberfest!